Volkswagen ID.3 wins leading industry design award
The ID.3 was awarded the title of “Best of Best” in the “Exterior Volume Brand” and “Interior Volume Brand” categories. The judging panel’s official verdict reads: The ID.3 is expressive, featuring a curved yet simultaneously tight line with coherent interior and exterior. The ID.3 is an impressive contemporary interpretation of Volkswagen’s typical, enhanced design idiom – it is the long-awaited, young Volkswagen boasting the courage required to spark a new movement.
Klaus Bischoff, Head of Volkswagen Group Design, explained: To us, the ID.3 represents the dawn of a new era of mobility. At the same time it heralds the advent of a digital design era in which we aim to virtually create the best possible user experiences across all teams using cutting-edge methods. This recognition from the judging panel shows that we are on the right track.
The panel designated the vehicle as the winner in the “Exterior Volume Brand” and “Interior Volume Brand” categories. SPACE VIZZION, the seventh member of the ID. The German Design Council (Rat für Formgebung), established by the German parliament Bundestag in 1953, honours outstanding product and communication design and draws attention to the fundamental importance of brand and brand design in the automotive industry.
May 04, 2020 at 14:07