Toyota and KINTO Aim to Provide 'Cars That Evolve in Tune With People'GR Yaris 'Morizo Selection' Now Available Exclusively Through KINTO
Jun. 07, 2021
(KINTO) announced today that, amid rapidly advancing technological innovation surrounding cars and based on a mutual desire to swiftly deliver the evolution of cars to customers, they have taken on the challenge of providing "cars that evolve in tune with people". The two companies kicked off this effort by offering from today, through KINTO*1, the new GR Yaris "Morizo Selection", a product that can be updated with the latest software tailored to each customer.
Toyota President Akio Toyoda, in his Morizo persona, has even raced behind the wheel of the GR Yaris on the ROOKIE Racing team in the Super Taikyu Series―a top-tier endurance race series in Japan. Racing in this series has made possible constant vehicle updates via analysis and countermeasures based on driving data and driver feedback.
Based on the RZ "High performance" version of the GR Yaris, the GR Yaris "Morizo Selection" comes thoroughly accented by Morizo and ROOKIE Racing motifs.
Monthly fee (including tax)
Fees start at 54,340 yen per month with a three-year KINTO contract.
Jul 20, 2021 at 02:58