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Cars Skoda Published by J. Doe

SKODA Design creates trophy for the 2021 IIHF Ice Hockey World Championship’s ‘Most Valuable Player’

The spectacular trophy for the IIHF Ice Hockey World Championship’s ‘Most Valuable Player’ has become a trademark of the event. The creation by Peter Olah, Head of Interior Design at ŠKODA AUTO, was inspired by skate tracks on the ice.

The trophy combines the dynamics of ice hockey with ŠKODA’s emotive design language. ŠKODA AUTO has been supporting the IIHF Ice Hockey World Championship as a mobility partner since 1992. Due to Covid-19 restrictions, fans couldn’t support their favourite teams live in the arena, but thanks to ŠKODA AUTO, they had the opportunity to place a cardboard cut-out with their photo on it in the stands.

Original article

Jun 19, 2021 at 03:35