SKODA AUTO launches virtual showroom as pilot project
Andre Wehner, Chief Digital Officer at ŠKODA AUTO, said: The virtual showroom is a direct result of the close collaboration between ŠKODA AUTO DigiLab and the dynamic start-up scene in Tel Aviv. We scout for suitable local partners, combine our expertise and implement projects together – always with the aim of adding real value for our customers. That’s exactly what we’ve accomplished with this new portal.
Using the virtual showroom portal, ŠKODA AUTO customers can visit their dealership online 24/7 and view the vehicles on display. They can freely browse the sales area, look at a suitable ŠKODA model at their own convenience and configure it using the online tool.
With the virtual showroom, the Czech car manufacturer is creating the conditions for further expanding its customer base while at the same time improving the customer experience in a targeted and continuous manner through direct feedback options.
Apr 03, 2021 at 14:23