SKODA AUTO soon to enter Sri Lankan market
After 17 years, ŠKODA AUTO is returning to Sri Lanka: In May 2020, ŠKODA is going to open a central showroom and sales location in Colombo, the capital of the island state located off the southern point of India. ŠKODA AUTO will be collaborating with IWS Automobiles (Pvt) Ltd as an importer and trading partner.
By utilising the existing synergies in the INDIA 2.0 project, ŠKODA could also offer models in Sri Lanka that will be developed under the upcoming model campaign in the Indian market.
Consistently internationalising the company and opening up new markets are central pillars of Strategy 2025, with which ŠKODA AUTO has set the course for sustainable, long-term growth. The strategy also encompasses the central topics of electromobility and digitalisation and creates the prerequisites for transforming ŠKODA AUTO from an automobile manufacturer into a ‘Simply Clever Company for the best mobility solutions’.
Feb 20, 2020 at 15:12