Porsche Impact rolled out in 15 further markets
Following a successful pilot phase, the Zuffenhausen-based sports car manufacturer is expanding its CO2 compensation programme, Porsche Impact.
Using an online calculator, Porsche customers can determine the CO2 footprint of their sports car and financially support projects to compensate for it. Porsche is also taking advantage of the compensation option, which was developed in association with its subsidiary Porsche Digital, on a company-wide basis. In addition to compensation programmes like Porsche Impact, the Zuffenhausen-based sports car manufacturer prioritises measures to avoid and reduce CO2 emissions.
All revenues go to international climate projects
As part of Porsche Impact, customers can choose between various internationally certified projects: The available initiatives focus on forest protection in the USA, sustainable habitat protection in Zimbabwe and energy generation through hydro and wind power in Vietnam and China.
The particular compensation contribution is based on consumption, annual mileage and the selected support programme. For example, the compensation amount for a Porsche vehicle that has driven 15,000 kilometres with an average consumption of 12 litres per 100 kilometres is between 46 and 104 euros per year.
Sustainability initiatives along the entire supply chain
For example, at its main Zuffenhausen factory, Porsche exclusively uses electricity from renewable energies and biogas for heat generation. The production of the fully-electric Porsche Taycan at the site is also CO2-neutral. In addition, Porsche relies on environmentally friendly rail transport solutions and on electric and gas-powered trucks for the transport of logistics.
Jun 08, 2020 at 21:00