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Cars Porsche Published by J. Doe

Porsche presents hip-hop documentary Back 2 Tape

Hip-Hop as a connecting element

The journey with the Porsche Cayenne S Coupé focuses on the four classic disciplines of hip-hop: rap, DJing, graffiti and breakdancing. “Hip-hop is not just a style of dress or a style of music,” says Hüls, who has been working as a journalist for more than 20 years. “Hip-hop has the power to connect people regardless of country or origin and to convey values such as respect, tolerance and passion.”

Artists in Back 2 Tape illustrate the diversity of Europe

“This journey is a project of the heart for me. Cohesion and tolerance across borders are great assets, especially in the current climate,” explains Hüls. Dr. Sebastian Rudolph, Head of Public Relations, Press, Sustainability and Policy at Porsche AG, agrees: “With Back 2 Tape, we are emphasising values that we cultivate at Porsche, too.”

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Apr 16, 2020 at 22:08

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