Lexus Premieres New LSContinuing the relentless evolution of a brand flagship, and introducing Lexus Teammate―the latest in advanced driving assist technologies
Jul. 07, 2020
Lexus premiered the updated version of its flagship sedan, the LS, and announced that sales in Japan begin late 2020. The first-generation LS debuted in 1989 and built the foundation of Lexus with the high praise earned by its exceptional quietness and comfort. As the flagship sedan of the Lexus brand, the LS has cumulatively sold 870 thousand*1 units, gaining popularity over a span of more than 30 years and in more than 90 countries and regions.
Lexus International Takumi Yoshiaki Ito
Advanced Safety System Field Senior General Manager Ken Koibuchi of Toyota Motor Corporation's Advanced R&D and Engineering Company " Lexus Teammate was developed based on the Mobility Teammate Concept, which is an original Toyota Motor Corporation approach to autonomous driving, in which people and cars communicate like friends, reach out to each other for mutual enhancement, and drive together. Lexus Teammate technology has five characteristics: 'Perceptive', 'Intelligent', 'Interactive', 'Reliable', and 'Upgradable'.
Furthermore, Lexus Teammate can seamlessly incorporate future software updates that allow functions to be continually added and performance to be continually enhanced to meet customer needs. Through Lexus Teammate software upgrades and customization, a person's vehicle can truly become a valued partner. Drivers and their cars work together as teammates and complement each other's efforts to create and maintain safe driving and comfortable mobility. Even among such technology advances, humans are always at the center of the driving experience, which is something upon which Lexus Teammate insists."
Jul 07, 2020 at 20:57