Incorporating More Feedback Into News Feed Ranking
Our goal with News Feed is to arrange the posts from friends, Groups and Pages you follow to show you what matters most to you at the top of your feed. Our algorithm uses thousands of signals to rank posts for your News Feed with this goal in mind. And we’ll continue to incorporate this feedback into our News Feed ranking process.
Expanding on “Worth Your Time” Surveys
In 2019, we introduced surveys to ask people, “Is this post worth your time?” and we use that feedback to inform how we arrange posts in their News Feed going forward. While a post’s engagement — or how often people like it, comment on it, or share it — can be a helpful indicator that it’s interesting to people, this survey-driven approach, which largely occurs outside the immediate reaction to a post, gives a more complete picture of the types of posts people find most valuable and what kind of content detracts from their News Feed experience. Now, we’re building on these surveys by asking new questions about the content people find valuable as well as the content people don’t enjoy seeing in their News Feed.
Exploring More Feedback-Driven Signals
Over the next few months, we’ll test new ways to get more specific feedback from people about the posts they’re seeing, and we’ll use that feedback to make News Feed better.
Apr 24, 2021 at 10:14