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Published 1 year, 4 months ago

Cars BMW Published by J. Doe

Change Your Perception: How will we drive in the future?

The big themes at this year’s CES trade show, the world's largest gathering of consumer electronics companies, are smart home automation, artificial intelligence and our future mobility. Here, the BMW Group has delved deep: What might autonomous driving actually feel like? What possibilities could it open up and what needs will it create? In other words: What do we expect from mobility in the future?

By changing the way it looks at things, the company is underlining that it not only understands the mobility needs of the future, but also knows how to respond to them.

For example, BMW has converted standard BMW i3s into so-called “Urban Suites” – creating vehicle interiors reminiscent of a cosy boutique hotel where the passenger's well-being is paramount.

The Bavarian company is venturing even deeper into the future of driving with the BMW i Interaction EASE concept. The vehicle of the future will no longer simply be about getting from A to B: The driver should feel like they have already arrived as soon as they get in the car. That’s why this interior also resembles a comfortable living room, with windows that can be darkened if needed. Three different modes are available, allowing the interior, the information displayed and entertainment options to be adjusted as needed. Using artificial intelligence (AI), the passengers of the future will be able to operate their vehicle with gestures or even just with their gaze: The vehicle detects what the occupant is looking at, on either side of the window, and offers corresponding information.

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Jan 28, 2020 at 14:44

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